AI × Creativity · for European SMEs

AI Consulting & Digital Creativity

Nearly 20 years of design, web and digital communication. Now combined with AI to give European SMEs a real edge — practical, measurable, right away.

Book a free consultation → 45 min · free · no obligation
0+ years in the field, not in theory 0 services: from strategy to brand 0 hype: only what brings results
In short

I don't come from theory.


I've spent nearly 20 years building visual identities, websites, social campaigns and video for real companies. Today I add AI to all of that.

Not because it's trendy. Because it works. Used well — inside the processes you already have, with the people already doing the work — it changes the pace. It cuts time. It multiplies results.
The method

My way of working


From your company's information to a concrete growth strategy. A simple, transparent, tailored path.

01

We start with you

First I listen: your story, your goals, the problems that drain your time and energy. No off-the-shelf solutions — every company is different.

02

We organise the data

Together we gather the information that truly describes your company: documents, numbers, processes, communication. All organised in a single working archive.

03

We analyse in depth

Using advanced data-analysis technologies, I examine this information from every angle: hidden opportunities, processes to improve and clear priorities emerge.

04

We build the strategy

From the analysis comes a concrete, tailored plan: what to do, in what order and why. Clear goals, no fluff.

05

We move into action

The strategy becomes real projects: communication, marketing, digital tools, internal processes. I coordinate every stage; you stay focused on your business.

06

We measure and improve

We monitor results and adjust course. The journey doesn't end at delivery: I grow alongside your business, as a trusted partner.

What you get

The real value for you


Let's talk

Curious what your company data could reveal?

Book a free strategy session. Let's talk, no obligation.

Book the consultation →
What I offer

What I can do for your business


A practical approach, without useless theory.

01

AI-assisted communication strategy

I help you see where AI really saves you time — and where it doesn't. No hype, only what brings real results to your business.

02

Chatbots and automation

Smart assistants and automated flows on your website and digital channels. Less time wasted, more customers looked after.

03

Content with AI workflows

Social posts, landing pages, video, sales material: quality content in less time, with AI workflows built into the creative process.

04

Practical AI training

Not theory, but concrete tools for your sector — design, retail, consulting, manufacturing. You learn to use them yourself, right away.

05

AI-powered visual identity and brand design

Brand design and coordinated identity enhanced by generative AI. Faster, more iterative, without losing creative direction.

Innovation

Artificial Intelligence today


AI won't replace business owners. But the owners who use it will have a huge advantage.

I can help you understand where to apply it, which tools to use, which processes to automate and how to gain a competitive edge.

About me

I'm not an AI guru.


I'm a creative with nearly 20 years of hands-on experience who has built these tools into daily work — and now helps others do the same.

Behind me is the team at Grafficando Creator Lab, my web agency: when a project needs design, development or content, execution is already covered.

My full story →

Gianluca Marcato
Let's talk

Want to know where your business can grow?

Let's start with a first strategy session: 45 minutes, free, no obligation. Tell me where your business is today and the goal you want to reach.

Book a strategy call → 45 min · free · no obligation