Market entry · Italy

Sell in Italy with a local partner by your side

I help foreign and Polish SMEs reach Italian customers through digital — an Italian-ready website, the right positioning, marketing and content that speak to the Italian market.

Book a strategy call → 45 min · free · no obligation
The challenge

Great products aren't enough to win in Italy


Many foreign companies have a strong product but a website and communication built for their home market. In Italy that often means an unclear message, weak positioning and few real leads.

Italian buyers trust what feels local, clear and credible.
What I do for you

From foreign supplier to trusted name in Italy


One local point of contact who turns your digital presence into a real channel for the Italian market.

Italian-ready website

Not a literal translation. I adapt your website, message and tone so they work for Italian customers — content, structure and calls to action that convert.

Positioning for Italy

How Italian buyers perceive you, what to emphasise and how to stand out from local competitors.

Marketing and lead generation

SEO in Italian, advertising campaigns and social media aimed at Italian customers, with measurable results.

Content that speaks Italian

Photo, video and sales material produced for the Italian audience, ready for your site and channels.

AI and automation

Chatbots and automated follow-up to answer Italian enquiries quickly, even across the language gap.

One partner, end to end

I lead strategy and coordinate delivery. Remote work with regular meetings — and on-site visits at your company across Europe when it matters.

Who it's for

Built for export-driven SMEs


Especially Polish and European companies with products aimed at the Italian market.

Manufacturing and components

Mechanics, components, automotive and industrial suppliers looking for Italian clients.

Furniture and woodworking

Furniture, fittings and woodworking companies that want to grow in the Italian market.

Energy, software and e-commerce

Energy, software and online businesses selling products or services into Italy.

Why me

A partner who knows Italy


Nearly 20 years working with Italian SMEs. I know the needs, the language and the way Italian customers decide.

The advantage isn't a low price. It's direct experience with the Italian market, a strategic and hands-on approach, and a single contact who follows the project from idea to delivery — backed by the team at Grafficando Creator Lab SRLS.

See all services →

Gianluca Marcato, digital consultant for the Italian market
Let's talk

Want to reach Italian customers?

Let's start with a first strategy session: 45 minutes, free, no obligation. Tell me about your company and the market you want to reach.

Book a strategy call → 45 min · free · no obligation